Change your career to become a football recruitment analyst or scout

Learn the job from people who do it, and build work a club can look at. Then get in front of the people who hire.

Members have landed roles at

Cambridge United FCRosenborg BKTSG HoffenheimLegia WarsawBarrow AFCChatham Town FCA.E. KifisiaMotherwell FCCrewe Alexandra FCFolkestone Invicta FCMKS Cracovia360 ScoutingScoutDeckEyeball
★★★★★
"I changed my career to work in football.I had no idea where to start. The Recruitment Room gave me a clear roadmap, training materials and a community of people."
Freddie Fagg Recruitment Data Analyst, Cambridge United
★★★★★
"I got my first opportunity as a football data scout.Joining was one of the best decisions I made last year. I now work with Podgorica in the Montenegrin league."
Nejc Ražem Football data scout, Podgorica
★★★★★
"The best part is the community.People from all kinds of backgrounds and levels of engagement in football, from people trying to break in to seasoned professionals."
Abhishek Vasu Data Scientist
★★★★★
"It's brilliant even for experienced football professionals.A community for everyone in the industry. Scouting, analysis, data management. I'd highly recommend it."
Taki Head of Performance Academy, SV Wehen Wiesbaden
★★★★★
"An A to Z guide to working in professional football.I'm now exposed to a huge network based all around the world, with people you can always learn from."
Robin Renganathan 1st Team Scout, Hoffenheim Women
★★★★★
"Incredible support.Not only in terms of scouting skills but also in data analysis and coding."
Kamil Witczak Business Management Graduate

Look inside the Recruitment Room

A quick tour of what you get as a member.

60+ members building careers in football

Here is what they get.

50%

of members land a role in football within their first year

60+

members, from career changers to people already inside clubs

14

clubs and companies where members have landed roles

The full training pathway

Courses on analysis, scouting, portfolio and getting hired, built around the four pillars. Work through them at your pace, with templates and real club tasks, and get notes as you go.

Monthly 1-on-1 coaching

A call with me every month about your work, your portfolio and your next move. Elsewhere that is the expensive part. Here it is part of the membership.

Weekly live sessions

Hot Seat sessions on member work, Q&As with people in the game, and member calls. Everything is recorded, so missing one costs you nothing.

Professional data and video

The same data providers and video tools clubs use, plus Pro Scout Edge, the scouting tool I built. You practise on what the job actually runs on.

Feedback that actually arrives

Post a report or a data piece and people doing the job tell you what is missing. Not likes, actual notes.

In-person meetups

Dinners, match days and industry events across the UK, and members hosting abroad. The people you meet are the network that opens doors.

Breaking into football is harder than it looks

You've seen people get jobs at clubs. Analysts posting scout reports on LinkedIn, getting replies from sporting directors, landing interviews.

You know you could do that work.

So you do a course. Maybe two. And at the end you have a certificate, no portfolio, no contacts, and no idea what a club actually wants to see.

That's where most people stall. Not because they lack the ability, but because they're working alone, with no feedback and no direction.

Clubs don't hire certificates. They hire people whose work they've seen and whose names they know. That is what I built this for.

Recruitment Room members at Chesterfield FC
Members at Chesterfield FC, match day

Member case study

Freddie left engineering and is now a recruitment analyst at Cambridge United

The challenge

An engineer with no football background and no idea where to start. Courses done, nothing to show a club.

The result

Recruitment Data Analyst at Cambridge United.

"The Recruitment Room gave me the roadmap, the skills and the community to land my role."
Apply to join membership

Football hires people it already knows

Most of the roles our members have landed came through someone who had already seen the work. A post, a report, a conversation at a game. The job advert came second, if it came at all.

So the path isn't "learn, then apply". It's learn, build something, show it, get feedback from people in the game, and let the network do the rest. The Recruitment Room is that loop, run every week.

  • Skills a club actually uses, taught by people using them
  • A portfolio that exists online, where clubs can find it
  • Feedback from analysts and scouts in post today
  • A network that opens doors before the advert goes up

The Four Pillar Pathway

4 pillars. 12 skills. 1 route in.

This is the pathway every member works through. Your 6-week action plan starts from wherever you are on it, and we work round it together.

ProcessProfilingReportsScoutingDataVisualsModelsRecruitment AnalysisVisibilityNicheFeedbackOnline PortfolioNetworkApplicationInterviewsEmployability

Scouting

I teach you how to scout

How a club actually runs its scouting, how to profile a position and a player, and how to write a report that a head of recruitment reads to the end. You scout real games and get notes on the reports.

  • Process
  • Profiling
  • Reports

Recruitment analysis

I give you the technical skills

Data from the providers clubs use, visualisation that explains instead of decorates, and models you can defend in a room. Player ratings, scraping, the lot, taught from zero if you need it.

  • Data
  • Visuals
  • Models

Online portfolio

We build your portfolio together

If your work isn't online, it doesn't exist. You pick a niche, publish, and get feedback from people in the job until the work is good enough that clubs start finding you.

  • Visibility
  • Niche
  • Feedback

Employability

I get you out there

A CV and cover letter that get read, mock interviews and real club tasks, and a network that opens doors before the advert goes up.

  • Network
  • Application
  • Interviews

This isn't a course you watch and forget. It's a loop you run every week.

Every pillar on the wheel is built around doing the work and showing it, not just watching lessons.

Here's how it works:

  • Learn it

    Short, focused lessons on exactly what to do and why clubs care.

  • Do it

    Every lesson ends in a real task: a report, a model, a piece of analysis on a real game.

  • Get notes

    Post the work. People in the job, and me, tell you what is missing.

  • Publish it

    The good version goes online, where clubs and sporting directors can find it.

  • Land it

    CV, applications, mock interviews, club tasks. Then the interview, and the offer.

Wherever you're starting from, the wheel shows you where you are and what to build next.

60+ members building careers in football

Here's what it's actually like inside

I could tell you the community is active. Easier to show you.

Post your work and get notes from people in the job

Most people trying to break in work alone and never hear what a club would think. In here, you post a scout report and people doing the job tell you what is missing: wording, structure, what a head of recruitment would want on page one. That loop is the whole point.

Feedback on a member's shareable report, this month

Your first six weeks have an action plan, not a blank page

After our call, every new member gets a written 6-week action plan from me: where you are, what you want, what to build first and why. It's a guide, not a rulebook, and it starts from whatever you've already done.

A new member's 6-week action plan, details blurred

When someone lands a role, everyone hears about it

Motherwell. Cambridge United. Crewe. Eyeball. The posts below are all from the last few months, and most of them thank the people in the room who shared the role, read the report or made the introduction. The people a few steps ahead of you leave the door open.

Four new-role posts from inside the Room

Real questions from the last few weeks inside

Posted by members in the last few weeks, as they asked them.

  • "What would make a dashboard layout like this useful to a scout?"
  • "How would you recommend judging whether a transfer was successful?"
  • "How would you build a realistic plan for a club operating in a low-spend league?"
  • "Is there a better design format that makes it one page rather than two?"

There's a lot of knowledge in the room, and people actually want to share it.

Mentors who work in football today

They've done what you want to do. They turn up to sessions and answer questions.

Ross Ireland

Ross Ireland

Brøndby IF

Lead Scouting & Recruitment Coordinator

Jamie Henderson

Jamie Henderson

Union Omaha

Sporting Director

Sammy Lander

Sammy Lander

Clubs worldwide

Substitution coach & referee analyst

Sahil Gidwani

Sahil Gidwani

Football data engineering

Software engineer, formerly SkillCorner

Real members. Real roles.

Freddie Fagg

Cambridge United

The challenge

An engineer with no football background and no idea where to start. Courses done, nothing to show a club.

The result

Recruitment Data Analyst at Cambridge United.

"The Recruitment Room gave me the roadmap, the skills and the community to land my role."

Jamie Witcher

ScoutDeck

The challenge

Working in marketing, wanted analysis and scouting, no network in the game.

The result

Professional analyst and scout inside six months. Now co-founder of ScoutDeck.

"Within 6 months I landed my dream role in football."

Nejc Ražem

FK Podgorica

The challenge

Already in football but stuck, with no community around him and no clear next step.

The result

Football data scout at Podgorica in the Montenegrin league.

"Joining this community was one of the best decisions I made in the last year."
Recruitment Room community dinnerRecruitment Room members at a Chesterfield FC match dayRecruitment Room learning session with AlecRecruitment Room learning session with Chris Gill

Recent meetups

Small on purpose

We cap each intake so I know every member by name and what they're working on. When you post, people reply. When you land something, everyone hears.

  • We share the work. Reports, code, video. Nobody keeps what they know to themselves.
  • Feedback is direct and kind. That's what moves you forward.
  • We meet in person. Dinners, match days, industry events, across the UK and beyond.

Is this for you?

Yes, if:

  • You want to work in scouting or recruitment analysis, and you want it within the next year or two.
  • You have done some courses but have nothing a club could look at.
  • You're working alone and never hear what the industry would think of your work.
  • You're ready to put in four to ten hours a week.
  • You understand this is a paid membership, billed annually or quarterly.

It doesn't matter if:

  • You don't have a football background. Half of our members came from outside the game.
  • You can't code yet. We teach the technical side from scratch.
  • You're not in the UK. Members are across Europe, the US and beyond.
  • You've never posted your work online. That is one of the first things we fix.

Not the right fit if:

  • Performance analysis, coaching or media. The courses, mentors and data all point at recruitment and scouting.
  • You're still deciding whether football is the direction. Start with my free newsletter instead.
Liam Henshaw at stadiums and speaking at the StatsBomb Conference

Hey, I'm Liam

I'm not teaching this from memory. I do the job.

I changed career into football.

Now I work full time as an analyst and scout.

Sharing my work online got me in. Learning from people on the same path got me further.

I built the Recruitment Room because I wanted the community I wish I'd had.

I'm in it every day.

I run the live sessions. I do the monthly calls. I know every member by name.

I still do the job. I scout, I build the data work, I see what clubs ask for.

So what I teach is what clubs are asking for this season. Not what worked five years ago.

And I've been on your side of it. I came in from outside football with no contacts in the game.

It took me about eighteen months. Half of our members have done it inside a year, because they aren't guessing.

When you join, you're not buying a course from someone who disappears. You're joining a room where the person who built it turns up every day.

Background

  • •Full-time analyst and scout, 6+ years in football
  • •Experience at 4 professional clubs
  • •Speaker at StatsBomb Conference 2024, panelist at the Royal Statistical Society
  • •Analysis feature with Premier League Productions
  • •Built Pro Scout Edge, a professional scouting tool
  • •Helped 250+ people get opportunities in football

In their words

I changed my career to work as a recruitment data analyst in football

I had no idea where to start or what to do or how to go about it. The Recruitment Room gave me a clear roadmap, training materials and access to a community of people.

Freddie Fagg

Recruitment Data Analyst, Cambridge United

I got my first opportunity working as a football data scout

Joining this community was one of the best decisions I made in the last year. I started working at Podgorica in the Montenegrin league.

Nejc Ražem

Football data scout, Podgorica

I landed a role working for a non-league club in the UK

The Recruitment Room gave me the plan, resources, feedback and industry connections I needed.

Roger Moss

Director, FCLG

The best part is the community

You have people from all kinds of backgrounds with various levels of engagement in football, from people trying to break into the industry to seasoned professionals.

Abhishek Vasu

Data Scientist

An A to Z guide to exactly what you need to do to work in professional football

I'm now exposed to a huge network based all around the world, with people you can always learn from.

Robin Renganathan

1st Team Scout, Hoffenheim Women

It's brilliant even for experienced football professionals like me

I highly recommend the Recruitment Room because it's a community for everyone in the industry. Scouting, analysis, data management.

Taki

Head of Performance Academy, SV Wehen Wiesbaden

It gave me the confidence to build an online presence and share my work

I didn't have an online presence at all. Since joining, I've had the confidence and motivation to kickstart it, and the feedback from other members keeps improving my work.

Joe Appell

Data insights professional, Founding Member

Incredible support

I've received incredible support, not only in terms of scouting skills but also in data analysis and coding.

Kamil Witczak

Business Management Graduate

Join the Recruitment Room

Recruitment Room membership

£1,189per year

Or £349 a quarter. Paying annually saves around 15%. You choose which after your call.

  • Every course, including the full training pathway
  • Monthly 1-on-1 coaching call with Liam
  • Weekly live sessions, all recorded
  • Industry expert Q&As
  • Pro Scout Edge and professional data and video tools
  • A personalised six-week plan after your call
  • In-person event invites
  • 60+ members on the same path
  • All future courses and updates

60+ members building careers in football

Apply to join membership

This intake is full. Apply now, have the call, and if it's a good fit you're first in line for January 2027.

Half of our members land a role in football within their first year. That's the number I'd want to know before paying for anything.

FAQs

You might be wondering

Ready to apply?

If you've read this far, something landed. Maybe it's having a plan instead of another course. Maybe it's people around you who are building the same thing.

The difference between the people who get in and the people who stay stuck isn't talent. It's work that gets seen, and people who open doors. That's what this is.

Join the waitlist for Jan 2027